Ad Age:
Betty’s “Chief Tough Officer” campaign for Gorilla Glue in 19 campaigns to know

THE LATEST

THE LATEST —


February 12, 2026

Marketing Dive:
Mike Caguin shares 2026 Super Bowl ads fave

Image : MANSCAPED


February 10, 2026

Adweek: Mike Caguin on how AI isn’t an idea

Image : Svedka


February 9, 2026

Mike Caguin appears on Justin Levinson’s Agency Side podcast


February 9, 2026

Adweek: Mike Caguin reacts to Squarespace Super Bowl ad

Image : Squarespace


February 5, 2026

Veronica Padilla named to D&AD Awards 2026 Illustration jury

Also featured in : SHOOT


January 27, 2026

Betty named “Best Hybrid Work Environment” by Digiday WorkLife Awards


January 22, 2026

Betty announces new office openings in Austin and Mexico City


January 21, 2026

Katie Kelly-Landberg shortlisted for Campaign US “Account Person of the Year” 2026


January 14, 2026

The Drum:
Mike Caguin on AI & tech trends that will shape 2026 

Image : Luke Jones/Unsplash


January 13, 2026

Digiday:
Betty named a Digiday WorkLife Awards finalist 


January 6, 2026

Ad Age:
Mike Caguin predicts 2026 creativity trends 

Image : Getty Images


January 6, 2026

Valvoline Inc. launches “Instant Transfer Portal” campaign in partnership with Betty


December 8, 2025

Ad Age:
Cari Bucci-Hulings on how parenting skills apply to agency leadership


November 28, 2025

The Drum:
Cari Bucci-Hulings weighs in on balancing new business with growing current clients

Image : Piret Ilver via Unsplash 


November 19, 2025

Gorilla Glue names Betty its creative agency of record 

Also featured in : MediaPost 


November 11, 2025

Ads of the World:
Betty debuts first work for NinjaTrader 


September 24, 2025

Fast Company:
Favorite Child designs first-ever ALDI namesake brand 


September 26, 2025

4As:
Betty social strategist Mike Shirdan named a Jay Chiat “Emerging Strategist” nominee  

Also featured in : Little Black Book 


September 22, 2025

Ad Age:
Meryl Burman predicts the “2030 RFP” process   


July 31, 2025

Little Black Book:
Betty creates steamy “So Hot, So Clean” sequel for CLR Brands  


July 16, 2025

The Drum:
Mike Caguin talks game-changing creative tech

Image : Joshua Woroniecki via Unsplash 


July 3, 2025

DesignRush:
Betty and VIOC roll out summer campaign 

Also featured in : AdForum


June 25, 2025

Muse by Clios:
Betty brings the cows back in new Kemps campaign 


June 20, 2025

Packaging World:
Favorite Child crafts adventurous identity for Summit Nialas NA beers


June 19, 2025

People:
Natrol debuts new ad featuring MVP QB Josh Allen 


June 12, 2025

AdForum:
Betty and MN Lottery launch “Back to the Future” scratch game 

Also featured in : The Mpls Egotist


June 6, 2025

Betty’s spot for Minnesota Lottery named a 2025 Radio Mercury Awards finalist 


June 3, 2025

Betty’s Annette Fonte named an Adweek 50 honoree! 

  


May 25, 2025

Betty’s Devin Fisher named a Top 50 E-commerce Studio Pro by Pixelz  


May 20, 2025

Kelly Roe and Nicole Meyer named Betty’s newest Group Creative Directors 

Also featured in : SHOOT, Campaign US 


May 14, 2025

Favorite Child team wins two Bronze at 2025 Vertex Awards  


April 18, 2025

MediaPost:
CLR Brands x Betty partnership featured in Brand Insider podcast  


April 18, 2025

The Drum:
Mike Caguin on unsung creative cities

Image : Random Institute via Unsplash


April 7, 2025

AdFed MN:
Betty scores two silver ADDYs at the District 8 American Advertising Awards


April 4, 2025

DesignRush:
Betty crafts quirky Heckova! campaign with RXCKSTXR

Also featured in : MediaPost


March 25, 2025

Muse by Clios:
Spend “2 Minutes With” Kirstin Stahl

Photo Illustration : Ashley Epping


March 21, 2025

Packaging World:
Favorite Child delivers standout “playfully premium” design for Heckova!


March 6, 2025

WorkLife:
Kirstin Stahl featured on why she's a Betty “boomerang”  

Illustration : Ivy Liu


February 28, 2025

Betty wins 22 pins at AdFed MN “The Show” 2025


February 10, 2025

Adweek:
Mike Caguin and other top creatives recap fave Super Bowl LIX ads 


February 10, 2025

Shots:
Liz Grabek shares tips on avoiding the boring ad “Beige Tax”


February 6, 2025

Mpls Egotist:
Betty and Minnesota Lottery debut latest campaign — “Wait, Whaaat?!”

Also featured in : Ads of the World


February 5, 2025

The Drum:
Creative leaders including Mike Caguin on the all-time greatest Super Bowl spots 


January 28, 2025

Favorite Child teams up with Titleist on packaging for new ProV1 and ProV1x  

  

Also featured in : Graphic Design US


January 21, 2025

Cari Bucci-Hulings named Campaign US 2025 Agency Leader of the Year finalist  

  


January 14, 2025

Betty named a WorkLife Awards finalist for Best Hybrid Work Environment


January 7, 2025

Cari Bucci-Hulings joins BBB National Advertising Review Board


January 6, 2025

Adweek: Liz Grabek predicts 2025 marketing trends


December 23, 2024

The Drum:
Mike Caguin on 2024 takeaways for agency leaders 


November 1, 2024

Liz Grabek, Betty SVP of Consumer Strategy, named to 2024 Adweek 50 


October 2, 2024

Kirstin Stahl rejoins Betty x Favorite Child as Group Creative Director 

Also featured in : Adweek, Campaign USReel 360


September 5, 2024

The Drum:
Betty President Cari Bucci-Hulings on how agencies can address accessibility issues 


September 5, 2024

AdForum:
Betty debuts new creative campaign for CLR Brands 

Also featured in : The Mpls Egotist


July 25, 2024

The Drum:
Meryl Burman on how to avoid getting ghosted in new business


Adweek:
Betty launches first consumer brand campaign for Raw Sugar Living

July 3, 2024

Also featured in : AdForum, The Mpls Egotist, Reel 360 


June 6, 2024

Adweek:
Betty campaign for Minnesota Lottery has Minnesotans looking for sharks 

Also featured in : Muse, Little Black Book and SHOTS


Campaign US:
Quad introduces new creative agency, Betty 

May 2, 2024